Our Methodology

Weaving User Journeys. Pixel by Pixel

Decode Vision
Immersion and Discovery Sessions We take a look at your brand objectives, audience and what kind of experience you want to deliver.

Do Your Competition & Target Audience Research
Understand Your Landscape. Our designers will research your competitors and use these insights from competitive analysis to establish design trends, which will be implemented on users that we have selected from the research.

Sketching
Ideas Take Flight. We pool our insights into potential creative solutions by way of rapid prototyping and brainstorming sessions.

Prototyping
Making It Real We then develop prototype designs that use the site's functionality to simulate how users will interact with the site to get feedback and refine the design ahead of launch.

Testing
The User is the Hero. To catch some potential issues and validate our design decisions, we throw our screens to the real user and do some kid of usability testing in the nature.

Iterate
Evaluate & Improve We do so by iterating based on tests results.